Ethical and Unethical issues in marketing

Ethical and Unethical Issues in Marketing:
Misrepresentation of Services:Treatment organizations should accurately portray the services they provide, the types of issues they treat, the credentials of their medical and professional staff and all specific aspects of their facilities, locations and amenities.They should always be receiving truthful and accurate information
Misleading Information:
It should be clear to  clients and  where a treatment center facility is physically located.What types of treatment they provide or what are the facilities they provide to their employees and also what policies they accept and provide to their employees.

Anti-competitive practices: are business or government practices that prevent or reduce competition in a market.Bait and switch is a form of fraud where customers are “baited” by advertising for a product or service at a low price; second, the customers discover that the advertised good is not available and are “switched” to a costlier product.

Pricing Ethics:Bid rigging is a form of fraud in which a commercial contract is promised to one party, although for the sake of appearance several other parties also present a bid.






Comments

  1. Sanivarapu NandiniSeptember 10, 2022 at 3:11 AM

    What does Marketing Operates?

    ReplyDelete
    Replies
    1. KartikSeptember 10, 2022 at 4:03 AM

      Marketing operations includes the people, processes, technology, and data that support marketing strategies and campaigns

      Delete
  2. DeekshithaSeptember 10, 2022 at 3:15 AM

    What is marketing with and without ethics?

    ReplyDelete
  3. KartikSeptember 10, 2022 at 4:05 AM

    Marketing is nothing without ethics and the growth of a market or business is dependent on ethics.

    ReplyDelete
  4. Prince SinghSeptember 10, 2022 at 2:53 PM

    Dollo-650 medicine is best example for this blog, where they used misleading marking practices.

    ReplyDelete
  5. Harsha Vardhan ReddySeptember 11, 2022 at 6:05 AM

    Some advertisements show their offers in a readable font and Terms and conditions in a small font size,it might effective for customers when they claim offer. Is it ethical for the marketers?

    ReplyDelete
    Replies
    1. radha krishnaSeptember 11, 2022 at 6:21 AM

      Specify the advertisements?

      Delete
    2. Kartik GuptaSeptember 12, 2022 at 4:41 AM

      yes specify the advertisement after that we can decide it is ethical or not

      Delete
  6. Ethical diellamaSeptember 11, 2022 at 10:39 AM

    What type of issues might arise in the use of marketing data

    ReplyDelete
  7. Protyush Protim NeogSeptember 11, 2022 at 12:16 PM

    Bait and switch is actually used by many companies. Do you think it is ethical or unethical? because even good conpanies like Cipla uses it, but cipla itself is a one of the most trusted pharma companies in India. I wanted to know your viewpoint on this.

    ReplyDelete
    Replies
    1. Kartik GuptaSeptember 12, 2022 at 4:47 AM

      in some cases it would be ethical and in some cases it would be unethical

      Delete
  8. NaveenReddy PilliSeptember 11, 2022 at 8:46 PM

    What are the tasks of marketing manager?

    ReplyDelete
    Replies
    1. Kartik GuptaSeptember 12, 2022 at 4:44 AM

      there are many tasks of an marketing manager some are
      Supporting sales and lead generation efforts,Creating promotions and many more.

      Delete
  9. Kiran Kumar ReddySeptember 11, 2022 at 9:43 PM

    Name one legislation form of the marketing environment in India.

    ReplyDelete
  10. Vamseedhar reddySeptember 12, 2022 at 10:39 AM

    What benefits accrue to business if ethics is made part of its strategy?

    ReplyDelete
  11. Ravi yadavSeptember 13, 2022 at 10:00 AM

    In your views how ethics plays role in marketing

    ReplyDelete
  12. Amit SainiSeptember 15, 2022 at 6:59 AM

    Tell me a way how marketing can resolve ethical issues?

    ReplyDelete

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